How Not Having An Answering Service Cost You Business

How Not Having An Answering Service Cost You Business

Missing a call can cost you business. The obvious is the simple fact that a missed call results in a missed sale. Let’s face it; if you have no customers then you have no business. You need an answering service. But what else can happen from a missed call?

Missing a call can cost you business. The obvious is the simple fact that a missed call results in a missed sale. Let’s face it; if you have no customers then you have no business. You need an answering service. But what else can happen from a missed call? Well, if the caller does call back they are more likely to be agitated, making a sale less likely. After all, anyone who feels as if they are being ignored is bound to get a little bit cranky. Also, if the caller is a preexisting customer with a complaint then there is a missed opportunity to correct a problem. How can you maintain loyal customers when problem areas of your business go unnoticed?

Every unanswered phone equals at least one unanswered question and/or concern from your customer. Not only does it indicate the loss of a sale, but a missed call potentially gives your competitors the upper hand. With all the competition in the marketplace, if you don’t answer your phones, then your customer will find another business that will. With numerous internet search engines and telephone directories, customers have the ability to easily find another company to do business with. For example, how many times have you attempted contacting a business only to be met by a busy signal or a never ending ring? At that moment did you feel like a valued customer? Did you try calling the company right back or did you simply search for another listing? Even if you did call the company right back, you almost certainly made an unpleasant mental note of that company.

Another way a simple missed call creates a missed business opportunity is due to the word of mouth rule. For example, say one person attempts to contact your company and their call goes unanswered. The caller is dissatisfied, makes a mental note and then calls another company. Later that day, or throughout that week, the lost client tells three of their friends how displeased they were with your company. Then, those three people tell three other people what they what they were told; that’s already seven lost clients and the list goes on. That’s a good scenario. A worse scenario would be one in which the original caller receives exceptional assistance from your competition. The reason this would be worse is because of, yet again, the word of mouth rule. In this scenario not only does the caller tell their friends how upset they were with your company, but they also give a shining recommendation for your competition.

Hopefully the reason you’re unable to answer your phone is because business is booming. Well, imagine how well your business would be doing if you could actually handle those missed calls as well. You may be thinking, “I’m only one person, I’m already giving 110%”. Not to worry, VoiceNation Live can help with their all new, innovative answering service. With the fastest pickup time in the industry, VoiceNation Live can answer your calls generally on the first ring. Whether you chose to have VoiceNation Live simply answer your overflow calls or actually field all of them, the extra help can increase your company’s success exponentially. Imagine knowing that your calls are being properly handled regardless of your work load.

Stop helping your competition and start helping yourself. Have your phones answered every time and keep your business. Help your business grow by hiring VoiceNation Live.

 

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